In an attempt to bring products closer to the shopper in a quicker and more efficient way, many retail winners such as ASOS, Zalando and John Lewis have adopted visual search into their apps. To save the customer time, retailers are making themselves more socially discoverable, driving upsell activity and ultimately increasing app revenue. Implementing visual search ensures your retail business stays ahead and won’t lose customers to its competitors.
We partnered with Poq, leaders in app commerce, to explain the potentials of this technology in the mobile commerce space. In this webinar, we cover:
- What visual search is
- The benefits of visual search in app commerce
- The role of the image in product discovery
- A live demo of visual search on the Poq platform follow by a Q&A